An (Inter)Steller Experience: 'Beyond the Light' by NASA + ARTECHOUSE

You may be asking – what is ARTECHOUSE? They are an innovative pioneer of digital and experiential art using cutting edge technology-forward exhibitions. Since opening a NYC location (Chelsea Market) in 2019, the team has continued to redefine the way art is experienced.

For this installation, ARTECHOUSE teamed with NASA to help visitors ignite their imagination beyond what is visible, and dive into the far-flung depths of the universe. This original artistic venture aims to tell the story of how innovation has allowed humans to see far into the cosmos by bringing to life -- in high resolution -- the data NASA has collected. The exhibition submerges you into a story of what has been learned about the universe over the decades and what still seems to be unknown.

ARTECHOUSE uses the latest creative technologies and experiential storytelling to fully immerse the audience. This includes AI-aided visual production, an original musical score created from galactic data, and imagery and findings from the James Webb Space Telescope.  The concept takes up two floors of a 100-year-old boiler building beneath Chelsea market. The top floor houses a galactic bar with a fun interactive component and six educational installations that look at the moon, heliophysics, climate science, the biosphere and NASA Spinoffs.  

The main exhibition is just down the stairs and is comprised of a 25-minute cinematic visual and musical experience chronicling how the world has observed and experienced light throughout history. The original score is playing all around you as imagery is projected on the walls and the floor. Choose to stand, lean against a pole, grab a seat on the bench or even lay down. It’s your journey and you can stay as long as you wish.

ARTECHOUSE is located in Chelsea at 439 West 15th Street. General admission starts at $25 and Beyond the Light will run through November 5. Cover image from the ARTECHOUSE team.